Are you passionate about leveraging digital platforms to educate and empower families? The Mount Sinai Parenting Center is on the lookout for a dynamic YouTube Growth & Optimization Specialist to elevate our video content's visibility and impact. This exciting contract role is perfect for someone with a strategic mindset and a knack for digital marketing who wants to make a difference in the world of parenting education.

In this role, you will spearhead a comprehensive audit of our existing YouTube channel, diving deep into our content library and analytics. Your insights and expertise will guide the optimization of video titles, descriptions, and metadata to boost discoverability and engagement. Visual appeal is key, so you'll also develop thumbnail templates and visual guidelines that captivate our audience.

You'll enhance the user experience by refining channel structure and playlist organization, ensuring our resources are easily accessible and engaging. By analyzing performance metrics, you'll identify and implement strategies to improve viewer retention, click-through rates, and subscriber growth.

We are seeking a candidate with significant experience in YouTube channel management and optimization. You should have a strong grasp of SEO, analytics, and content strategy, alongside a portfolio that showcases your ability to drive measurable growth. Your analytical skills will turn data into actionable recommendations, influencing our channel's ongoing success.

This is a short-term, remote contract commitment lasting approximately 4-6 weeks, with an estimated workload of 5-10 hours per week. Flexible scheduling is available, with regular check-ins to ensure alignment and progress. Join us in expanding access to valuable parenting and child development resources, making a lasting impact on families worldwide.