Packaging Expert for Street Music Collab/Travel Channel

Remote | Part-Time Freelance | Ongoing Collaboration

Guitaro5000 is a fast-growing YouTube brand built around real musical moments, spontaneous collaborations, and meaningful human connection. Our main channel and companion content reach a large audience that comes for authenticity, heart, and memorable storytelling—not hype for hype’s sake.

We’re looking for a creative packaging expert who can help shape how our videos are presented to the world. Your focus will be on developing strong title and thumbnail concepts that help each upload earn attention, communicate the story clearly, and connect with the right audience across both long-form and short-form content.

This role is ideal for someone who understands YouTube at a strategic level and enjoys the creative process behind high-performing packaging. We want a collaborator who can think beyond execution, contribute ideas, and help us build a repeatable system for improving click-through and overall performance over time.

Our team cares deeply about making uplifting, genuine content that stands apart from clickbait and low-effort trends. If you value thoughtful storytelling, audience trust, and creative work that feels human, you’ll fit well here.

We operate across multiple channels, including our flagship long-form channel and a secondary outlet for clips, livestream moments, interviews, announcements, and behind-the-scenes content. That means this role will touch a variety of formats and require flexibility in how you approach packaging.

What You’ll Be Doing

• Developing multiple title and thumbnail directions for each video.
• Watching raw footage and rough cuts to identify the strongest story angles, emotional hooks, and visual opportunities.
• Building thumbnail mockups in Photoshop for internal review and iteration.
• Working closely with our creative team to refine ideas and occasionally contribute to content planning before filming.
• Reviewing analytics such as CTR, impressions, and traffic patterns to improve future packaging decisions.
• Studying successful YouTube packaging trends and adapting useful ideas in a way that fits our voice and audience.
• Helping create a clear, repeatable workflow for testing and improving packaging across the channel.

What We’re Looking For

• Experience creating packaging for successful YouTube videos, especially long-form content.
• Strong creative instincts and the ability to propose multiple compelling directions.
• Working knowledge of Photoshop and the ability to produce effective thumbnail concepts.
• Comfort using YouTube analytics to evaluate what is and isn’t working.
• A clear understanding of the difference between strong packaging and misleading clickbait.
• Good communication skills and a collaborative mindset.

Experience with unscripted, documentary-style, travel, music, or personality-led content is a strong plus.

Working Style

This is a flexible freelance opportunity with ongoing work, not a full-time employee role. We’re looking for someone who can become a reliable creative partner and grow with the needs of the channel over time.

How to Apply

Send us your portfolio, examples of packaging work you’ve contributed to, any relevant results or performance metrics, your rates, and your availability.

As a bonus, include a short note on how you would rework the packaging for one existing Guitaro5000 video.

We’re especially interested in thoughtful, original applicants who can explain their ideas clearly and naturally. Authenticity matters to us, so please keep your response honest and personal.

Send your portfolio, examples of packaging work, any relevant performance results, your rates, and your availability.

Bonus: choose one existing Guitaro5000 video and briefly explain how you would approach its packaging differently.