About the Opportunity:
Blowout Professor seeks a dynamic Content Director to spearhead the development and expansion of CEO Chris Wenzel's digital presence. This pivotal role focuses on crafting a powerful personal brand narrative across YouTube, Instagram, TikTok, LinkedIn, and more, aiming to captivate an audience passionate about hair, beauty, and self-confidence.
Your Impactful Role:
As the Content Director, you will devise and execute a comprehensive content strategy, leveraging Chris's expertise to establish a robust YouTube channel and engaging Instagram presence. Your creativity will shine as you create, manage, and optimize content that resonates with our target audience. You'll identify trending themes and topics, ensuring our content stays relevant and impactful.
Creative Leadership & Execution:
You'll oversee the entire creative process, from filming to final edits, ensuring high-quality content tailored for each platform. Collaborate with a talented team of editors and writers to produce compelling visual and written material. Regular interactions with Chris will allow you to extract insightful stories, fueling our content pipeline.
Team Development & Collaboration:
Lead the charge in building a dedicated team to support our branding goals. You will guide the hiring of creative professionals and manage partnerships with external agencies, all while maintaining a cohesive and authentic brand voice.
Platform Strategy & Optimization:
Stay ahead of social media trends and adapt strategies to keep pace with changing algorithms and audience behaviors. Use data-driven insights to tweak content for maximum reach and engagement. Your strategic vision will increase brand awareness and position Chris as a thought leader in the beauty industry.
Qualifications:
We seek an individual with over three years of experience in personal brand development and a proven track record of scaling social media reach. A solid background in content strategy, filming, and editing is essential. Knowledge of platform algorithms and audience engagement tactics is crucial, as is experience managing creative teams. A passion for beauty and storytelling will drive your success in this role.
Measuring Success:
Success will be reflected in the growth of Chris's YouTube channel, increased engagement on LinkedIn, and a more prominent brand presence across all platforms. You'll lead weekly performance reviews to track progress and adjust strategies as needed.
Work Schedule:
Availability is expected from Monday to Friday, 8 am to 6 pm, with occasional weekend work as required.
Core Values:
Our values emphasize creating memorable experiences, maintaining trust, and demonstrating exceptional craftsmanship. These principles guide everything we do, ensuring we deliver the best for our audience.